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The Ultimate Guide to Surf Shops in Wales

The Ultimate Guide to Surf Shops in Wales

Wales is absolutely brilliant for surfing.

With over 1,200 miles of stunning coastline, it's got some of the best waves in the UK - and you don't need to travel all the way to Cornwall to catch them. 

Whether you're a complete beginner looking for your first board or a seasoned surfer hunting for the perfect wetsuit, Wales has got you covered.

TL;DR:

North Wales has brilliant shops around Anglesey and the Llŷn Peninsula.

West Wales (especially Pembrokeshire) is the surf capital with loads of top shops.

South Wales's Gower Peninsula has legendary spots like PJ's at Llangennith, and yours truly, Balsa Surf Shop Porthcawl.

Each region has expert local shops that'll kit you out with everything from boards to thick wetsuits (you'll need them – Welsh water is cold!) 

The Welsh coast is packed with awesome surf shops that really know their stuff. These aren't just places to buy gear – they're run by people who live and breathe surfing.

They'll help you find exactly what you need, share the best local spots (if you ask nicely) and make you feel part of the surf community.

In this guide, we'll take you through the best surf shops Wales has to offer, broken down by region so you can easily find somewhere near your favourite beach.

Why Wales is Perfect for Surfing

Before we dive into the shops, let's talk about why Wales is such a brilliant place to surf. The country gets consistent swells from the Atlantic Ocean, which means there are waves pretty much all year round. The water might be a bit chilly (you'll definitely want a good wetsuit), but the beaches are often quieter than the famous Cornish spots, and the scenery is absolutely stunning.

From the Gower Peninsula to Pembrokeshire and up to North Wales, each region has its own character and waves. Some beaches are perfect for beginners with gentle rolling waves, whilst others offer powerful breaks that'll challenge even experienced surfers.

Balsa Surf & Skate mugs Balsa Surf Ceramic Mug

North Wales Surf Shops

North Wales has some cracking surf spots, especially around the Llŷn Peninsula and Anglesey. The water's a bit colder up here, but the waves are worth it, and the scenery is absolutely gorgeous.

Top Surf Shops in North Wales:

  • Surforama (Porthmadog) - A proper family-run shop that's been serving surfers for years. They stock everything from beginner boards to high-performance shortboards, plus they really know the local breaks.
    • Contact: 01766 512150
  • Funsport (Anglesey) - Perfect if you're exploring Anglesey's excellent surf beaches. They've got a great range of wetsuits (you'll need a thick one for these waters!) and boards for all abilities.
  • Beach Break Surf Shop (Abersoch) - Located right in the heart of Abersoch, this shop has everything you need for the Llŷn Peninsula's waves. The staff are super friendly and always happy to give advice.
  • Snowdonia Surf Co (Criccieth) - A brilliant little shop with passionate staff who really care about getting you the right gear. They offer lessons too if you fancy learning with local experts.

West Wales Surf Shops

West Wales, particularly Pembrokeshire, is often called the surfing capital of Wales – and for good reason. This region gets some of the most consistent waves in the country, and there are loads of excellent shops to kit you out.

Best Surf Shops in West Wales:

  • TYF Adventure (St Davids) - More than just a surf shop, TYF is a proper adventure hub. They've got top-quality gear, brilliant instructors, and they really understand Pembrokeshire's powerful waves.
  • Outer Reef Surf Shop (Pembroke) - A local favourite that stocks all the major brands. The team here knows every break in Pembrokeshire and they're always happy to point you towards the best waves for your ability.
  • Newsurf (Newgale) - Right on Newgale beach, one of Pembrokeshire's most popular surf spots. Super convenient location and they've got everything from foam learner boards to advanced equipment.
  • Haven Sports (Broad Haven) - A family-friendly shop that's brilliant for beginners and intermediates. They do board hire as well as sales, which is perfect if you want to try before you buy.
  • Ma Simes Surf Hut (St Davids) - One of the original surf shops in Wales since 1977, this legendary family-run shop has over 45 years of surfing heritage. Ma herself never surfed but became a fountain of knowledge for the local community.
  • Unsunghero Surf Shop (Pembrokeshire) - A brilliant shop featuring hard-to-find surf brands from across the globe. They've got an amazing hand-sourced collection of surfboards including brands like Chris Christenson and Channel Islands.

South Wales Surf Shops

South Wales might surprise you with its surf scene. The Gower Peninsula is a designated Area of Outstanding Natural Beauty and it's got some absolutely world-class waves, particularly at spots like Llangennith.

Essential South Wales Surf Shops:

  • PJ's Surf Shop (Llangennith) - Right on the Gower Peninsula, PJ's is basically a legendary spot. They've been there for decades and the knowledge here is incredible. Plus, Llangennith beach is one of the best surf spots in Wales. Run by former Welsh, British and European champion Pete Jones and his family.
  • 360 Beach and Watersports (Swansea) - A fantastic watersports facility right on Swansea Bay with coaching in surfing, kayaking, stand-up paddleboarding and more. They've got great facilities including showers and lockers.
  • Pura Vida Boardriders (Cardiff/Swansea area) - South Wales's largest surf, windsurf, SUP, wing, foil and wetsuit store. Offering expert advice and price matching with fast UK delivery.
  • Balsa Surf Shop (Porthcawl) - Premium surf shop serving Rest Bay and South Wales with surfboards, wetsuits, skate and sustainable clothing.

East Wales Surf Shops

East Wales doesn't have the same dramatic coastline as the other regions, but you'll still find some surf shops, particularly serving those who travel to surf or fancy indoor alternatives.

Surf Shops in East Wales:

  • Boardwise (Cardiff) - The capital's go-to surf shop. Even though Cardiff isn't right on the prime surf coast, Boardwise stocks everything you'd find in a coastal shop and the staff really know their stuff. They're the UK's leading independent windsurfing, snowboarding, foiling and surf store with over 40 years in the industry.
  • Adventure Parc Snowdonia Shop (Dolgarrog) - Okay, this isn't ocean surfing, but Adventure Parc Snowdonia's (formerly Surf Snowdonia) inland surf lagoon is absolutely brilliant, and their shop stocks quality gear. It's perfect if you want to practise your skills before hitting the real waves. The shop offers expert advice on fins, boards, leashes, wetsuits and more.

What to Look for in a Surf Shop

When you're choosing where to buy your surf gear, here are some things to keep in mind:

Local knowledge matters - The best surf shops are run by actual surfers who know the local breaks inside and out. They'll help you choose gear that works for Welsh conditions.

Try before you buy - Wetsuits especially need to fit properly. A good shop will let you try things on and make sure you're comfortable.

Second-hand options - Many Welsh surf shops sell quality used boards, which is brilliant if you're just starting out or on a budget.

Lessons and rentals - Some shops offer surf lessons or board rentals, which is perfect for testing equipment or improving your skills.

Essential Gear for Welsh Surfing

Wales's waters are beautiful but cold! Here's what you'll need:

  • A thick wetsuit - Aim for at least 4/3mm in summer and 5/4mm in winter. Welsh water is chilly all year round.
  • Boots, gloves, and a hood - In winter, these are essential. Your extremities get cold fast in Welsh waters.
  • The right board - Beginners should start with a foam board or a longboard. They're more stable and forgiving.
  • Wax and leash - Don't forget these basics! The right wax for the water temperature makes a huge difference.

Supporting Local Surf Shops

Whilst you can buy surf gear online, there's something special about shopping locally in Wales. These surf shops are part of the community. They sponsor local surfers, organise beach cleans, and help keep the surf culture alive.

When you buy from a local surf shop in Wales, you're getting expert advice that you simply can't get online. They'll tell you which beaches have the best waves for your level, what the tide's doing, and they'll make sure your wetsuit actually fits properly (which is way more important than you might think).

Plus, if something goes wrong with your gear, you can pop back in and they'll sort you out. Try getting that kind of service from a website!

Final Thoughts

Wales is an incredible place to surf, and these surf shops are the beating heart of the Welsh surf scene. Whether you're in North Wales exploring Anglesey's breaks, catching waves in Pembrokeshire's surf capital, riding the legendary swells of the Gower, or even practising at Surf Snowdonia, you'll find a brilliant local shop to help you out.

The beauty of surf shops in Wales is that they're not just retail spaces – they're community hubs where surfers gather, share stories, and help each other out. So next time you're heading to the Welsh coast, pop into one of these shops. The staff will be stoked to help you find exactly what you need, and you might even make some new surfing mates.

Now grab your board, get yourself sorted with the right gear, and get out there. The Welsh waves are waiting for you!

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