
Sun Bum
Sun Bum has transformed sunscreen from a basic necessity into a lifestyle brand that captures the laid-back beach culture.
With effective, reef-safe formulations and distinctive packaging featuring their iconic mascot, the brand appeals to surfers and outdoor enthusiasts who value reliable sun protection and environmental responsibility, resonating strongly with younger, sustainability-conscious consumers.
Learn more about Sun Bum
Sun Bum has established itself as a beloved sunscreen brand that perfectly captures the laid-back spirit of beach culture.
Founded with the mission to protect sun-seekers whilst maintaining that effortless coastal vibe, the brand has become synonymous with reliable sun protection and playful branding.
What sets Sun Bum apart is their commitment to creating effective, reef-safe formulations that don't compromise on performance. Their range spans from classic SPF lotions to convenient spray applications, all designed with the active beachgoer in mind. The brand's distinctive packaging, featuring their iconic mascot and vibrant colours, makes Sun Bum instantly recognisable on beaches worldwide.
Beyond mere sun protection, Sun Bum represents a lifestyle philosophy centred around enjoying the outdoors responsibly. Their products cater to surfers, beach volleyball players, and anyone who spends considerable time under the sun's rays. The brand's emphasis on both protection and environmental consciousness has resonated particularly well with younger consumers who value sustainability alongside effective skincare.