FORMER Clothing UK
FORMER Clothing is a brand that blends surf culture with a streetwear edge - designed by surfers Craig Anderson, Dane Reynolds, and Austyn Gillette, FORMER delivers premium quality, minimal design, and a rebellious aesthetic that challenges mainstream surf fashion.
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FORMER Clothing or Former merchandise is an independent surf, skate, and streetwear brand founded by professional surfers Craig Anderson, Dane Reynolds, and Austyn Gillette. Born from a desire to break away from the corporate surf industry, FORMER creates clothing that reflects the authentic, creative, and raw side of surf culture.
Each collection - from FORMER T-Shirts and hoodies to boardshorts and caps — is designed with premium materials, understated graphics, and a commitment to individual expression. FORMER stands for creative freedom over commercial trends, blending surf, art, and design in a way that feels both effortless and progressive.
Driven by independence and authenticity, FORMER has built a loyal following among those who value style, substance, and the freedom to do things differently.